In real estate, time is a precious commodity, and security is non-negotiable. That’s what made verifying wire instructions such an obstacle for Wendy Ethen and her team at Guaranty Commercial Title.

“I was paying people to call — and call again and call again — until I could get somebody on the phone to verify wire instructions,” says Ethen.

Their current callback process caused significant headaches. They were wasting time and money on the effort. Wendy knew there had to be a better way.

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Getting over industry hurdles

Yet, the real estate is often slow to adopt new processes.

“We’re very good about that in title,” she laughs, ”It’s like, 'But it’s been working for over 100 years!’"

However, with real estate wire fraud rising, Wendy knew she couldn’t rest on her laurels. She needed a solution that was as easy to implement as it was secure.

Enter CertifID. 

After a short onboarding session, her team was up and running. Since CertifID verifies wire transfer information within its portal, it streamlined operations almost immediately. There were no more spreadsheets or outdated documents to dig through; the need for callbacks vanished almost overnight.

And the biggest win? The ease of use for her clients. Once hesitant users experienced CertifID’s simplicity, they were quickly convinced of its value.

“They were sold.”

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Embracing the future

The impact of CertifID on Guaranty Commercial Title was profound. Her team discovered not only operational efficiency, but confidence and peace of mind with a more secure, streamlined process.

Wendy Ethen’s experience is a testament to how CertifID can transform your business operations. If you’re facing similar challenges, reach out for a CertifID demo. See firsthand how it can bring efficiency and security to your operations.

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